About Me

From the enterprise sales floor to founding the future.

Shashank Singh

I'm a results-driven sales leader with 7+ years generating $4M+ ARR across EMEA, NA, ANZ, and APAC markets in B2B SaaS. Across my career I've consistently overperformed — attainments of 120–250% — managing annual quotas up to $1M and acquiring 117+ net-new logos, including Fortune-500 and large/mid-enterprise accounts.

My toolkit spans multi-region GTM builds, partner ecosystem development, and leading 20+ person sales teams. I've designed and deployed CRM systems, partner programs, and go-to-market playbooks from the ground up at multiple organisations — work that taught me that the buyer's trust is the only durable moat in enterprise selling.

Current Execution Framework

Founding Sales Leader at Ceiver

At Ceiver I joined as the founding sales professional, architecting and building the entire global sales function completely from scratch. My framework: define the ICP and pricing, codify a repeatable playbook, stand up the CRM and forecasting backbone, then build the outbound and partner engine to land the first enterprise logos — turning a blank page into a scalable global revenue machine.

How I operate

Build the motion, then accelerate it

Tooling amplifies whatever system you already have. I fix the sales motion — ICP clarity, qualification rigor, and economic-buyer alignment — before layering on automation.

Qualify with discipline

Years of MEDDIC/MEDDPICC-led selling taught me to chase the deals that close, not the deals that flatter the pipeline. Forecast accuracy is a feature, not an afterthought.

Distribution is a superpower

Understanding the buyer intimately means I can validate demand before a single line of code is written — the edge I'm carrying into my own ventures.

Core domains & expertise

Core

  • New Business Development
  • Channel Partner Development
  • Account Management
  • Full-Cycle Sales Management
  • Lead Qualification (MEDDIC/MEDDPICC)
  • Revenue Forecasting
  • Go-to-Market Strategy
  • C-Level Engagement
  • Team Leadership

Technical

  • Salesforce
  • HubSpot
  • Pipedrive
  • Sales Intelligence Tools (Apollo.io, Lusha)
  • Account-Based Marketing (LinkedIn Sales Navigator)
  • CPM (Anaplan, Pigment, Planful)
  • Marketing Management
  • Data Analytics

Certifications

  • MEDDIC & MEDDPICC — Meddic Academy
  • GTM (Customer First) — Anaplan
  • Negotiation Professional Certification — American Negotiation Institute (ANI)
  • Digital Marketing Fundamentals — Google
  • Cloud Computing Introduction — IBM

Want the full career map?

Explore the complete timeline of roles and results.

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